To relive the memories of over 12 years that involve the passion and courage that the fans bring, KKR has launched a new social media campaign #MyPurplePassionStory. In the campaign’s first phase, it has reached out to the players like Andre Russell, Kuldeep Yadav and Nitish Rana. Dre Russ described how important the team KKR’s colours are for him. Addressing to his fans, he said, “There is purple in my blood and I know for sure it’s in yours too. So, wear your merchandise and share your story with us.”

 

 

 

 

 

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Now you know where @ar12russell derives his energy from! 💪🏽 Purple runs in his veins💜 What about you? 🤗 Share with us your favourite picture when your wore KKR merchandise! Use #MyPurplePassionStory #KorboLorboJeetbo #KKR #KKRMerchandise #cricket #DreRuss

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Nitish who has been seen wearing KKR merchandise during the lockdown period, said, “These are tough times and to feel closer to my KKR team, I am wear this (while showing his KKR T-shirt),”

 

 

 

 

 

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#MyPurplePassionStory @nitishrana_official has his plans sorted in this time away from the team❗ 🤩 Share your purple passion story picture by tagging us! 😉 #KorboLorboJeetbo #KKR #cricket #KKRMerchandise #Quarantine

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Quite a few fans responded to the call from Andre and Nitish and shared some exciting memories in their favourite KKR merchandise.

 

 

 

 

 

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#KKR #KKRHaiTaiyaar #mypurpleaddiction💜 #MyPurplePassionStory @kkriders @nitishrana_official @mysore.v

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Just Found this Pic. 💜💛 Really Love this Close Up.. 😍 Captured on:- EOS 1300D 📸 @kkriders @beaknightrider #MyPurplePassionStory #KKRMerchandise #Quarantine #Amikkr #KolkataKnightRiders #kkrhaitaiyaar #KnightRiders #Kolkata #Knights #KKR #Aaditya_Ahk_7 #KorboLorboJeetbo #Cricket #life #lookgoodfeelgood #PlayFightWin #photooftheday #Cherthala #Kerala

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KKR ❤️ old 🥺 #mypurplepassionstory @kkriders

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@ar12russell 💪🏽 Purple 💜 #MyPurplePassionStory #KorboLorboJeetbo #KKR #KKRMerchandise #cricket #DreRuss

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I miss you ipl and srk #mypurplepassionstory #srk#srkfan #love #cute #rajmalikpost #likeforlikes #linkinbio #like #likeforfollow #follow4followback #followforfollowback #followers #comment #comment4comment

A post shared by 👑Raj Malik👑👑 (@i_am_srk_biggest_fan) on

 

 

 

 

 

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Kkr #mypurplepassionstory AB

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